Wednesday, August 17, 2011

i told you so?

More than a month ago, I said that Google+ will fail. Mind you, this was in Google+'s heyday (and, honestly, it's golden era was pretty much a day). At the time, pundits were calling Google+ the next greatest thing in social media. It was the 'sliced bread' of the Internet, and soared to 25 million users quicker than Michele Bachmann can down a footlong corn dog.

However, being the skeptic that I am, I said:

Google+ has opted for a “me too” brand, just as Google Buzz was a me-too clone of Twitter. There is nothing revolutionary about Google+. There is nothing worthwhile about it. It may be signing up subscribers by the millions, but how many of those will be active in a month, or even a week? People have stated that they’ll drop Facebook once their friends start using Google+, but if everybody is waiting on the sidelines, who will jump in the game? My guess is very few.

Commenters on the article said stuff things like, "Whoa. Quite the statement here," and "In today's tech word switching from one social network to the other is like having multiple email accounts."

But, today, those commenters now must stand and listen to the Google+ eulogy delivered by Forbes' Paul Tassi.

Yes, the die hard hipsters on the internet might flock to G+ to be the first kids on the block embracing the new network, and might even have their own little Google Plus cliques, but most of those who have gone there have found it to be an empty room. They’ve left one party at Facebook, which yes, may have been going on a bit too long, and could be starting to wind down, but arrived at a new one where simply no one has shown up.

Tassi adds:

Google just should have known better. No one is going to scrap a social network they’ve spent 8 years building up to start over from scratch for one that offers only a few minor improvements. To compete there needs to be something put forward that’s truly revolutionary, and tech companies half-heartedly copying each other is not going to cut it and can’t masquerade as true innovation. be right. Read Tassi's full eulogy here. It's awesome, mainly because it echoes my sentiments a month earlier. And, well, I have an ego to stroke.

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